Video production is the practice of creating video by capturing moving images (videography), and generating combinations and discounts of parts of this video in live production and post-production (video editing). In most cases the captured video will be listed on the most current electronic media like SD cards. In the past footage was captured on video tape, hard disk, or solid state storage. Video tape capture is now obsolete and solid state storage is reserved for only storage. It is now distributed digitally in formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv), and DivX (.avi, .divx). It's the equal of filmmaking, but with images recorded digitally rather than on film stock.
Practically, video production is the art and service of creating content and delivering a completed movie product. This can include production of televIsion programs, television commercials, corporate movies, event videos, wedding videos and special-interest home videos. A video production can vary in size. Examples include:
- A household making home movies with a prosumer camcorder,
- a solo camera operator with a professional video camera at a single-camera setup (aka a "one-piece group"),
- a videographer using a sound person,
- a multiple-camera setup shoot in a television studio
- a production truck requiring a television crew for an electronic field production (EFP) with a manufacturing company using set structure on the backlot of a film studio.
Shooting styles and techniques include:
- Using a tripod for a locked-down, stable shot;
- hand-held for a larger frame of movement to attain more jittery camera angles or looser shots to portray natural motion
- integrating various camera angles such as the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (see the Kiddo/Driver fight in Kill Bill Vol. 2);
- on a jib or crane that smoothly soars to varying heights as seen in the finale of the film Grease;
- using a Steadicam for smooth motion as the camera operator integrates moving cinematic techniques such as moving through rooms, as seen in The Shining.
Video production is basically the entire process of creating a video. Whether it is a short movie, a full-length picture, company advertising video, tv commercial, music video, or other type of film, the process may vary a little with the specifics, but the overall process is basically the same. The basic process can be separated into three subcategories.
These three subcategories include all facets of video production, from the moment an idea pops into your mind to the moment the movie is released to the general public. In this article, we will attempt to provide you with the clear definition of video production by explaining the entire process of video production.3 Main Stages of Video Production
This is the planning stage. There'll be no recording in this procedure, just preparation.
- An idea is shaped
- The script is written
- The cast is chosen
- The sound and video crew members are chosen
Scene locations are selected, the script is edited read more and revised if necessary, and an outline of the entire recording process is created.
There are many additional factors that have to be reviewed too. Appropriate lighting for each scene is crucial. Sunlight and artificial lighting don't often mix well, so the time of day, weather conditions, and place for each scene has to be carefully chosen.
Once all of the crew and cast have been hired, and the script was edited and approved, the actual manufacturing process can begin. Crew and cast members travel to each location, and each scene is taken until it is satisfactory. Then everyone will move to the next scene. This process repeats until every scene in the film has been shot. Once each scene has been properly shot, it's time to move on to the next stage of post-production.
Post-production covers all actions that are performed after the actual shooting of the film has been completed. This includes merging each scene, syncing audio and video, editing audio and video, and adding special effects.Professional Video Video Production Corporate Production
There are many businesses that offer video production as a service. This allows companies and individuals that do not have any filmmaking experience to create marketing videos or other business-related videos to enhance their company image, and showcase their products and services.
For video production to be successful, there has to be much more behind it than just a guy with a camera. The video must be targeted and distributed correctly, or the video will only reach a small number of potential customers. A video describing a general overview of your products and/or services is great when you've got a stand-out market, but if you have competition, your movie has to demonstrate the prospective client why they should choose your business over your competitor's business. The videos can then be distributed through the correct platforms to reach the maximum number of people who may be interested in your company's services.
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